How much did FIFA want EA to pay?
FIFA wanted EA to pay $1.2 billion (£930 million) for a new four-year partnership, which is double the amount previously agreed upon, to allow the company to continue using the FIFA name for its blockbuster football franchise. This significant increase in the licensing fee has led to a major shift in the relationship between EA Sports and FIFA, resulting in the rebranding of the popular football simulator to EA Sports FC.
Background and Context
To understand the context of this significant increase in the licensing fee, it’s essential to explore the history of the partnership between EA Sports and FIFA. The two organizations have been working together for nearly three decades, resulting in the creation of one of the most successful and lucrative football video game franchises in the world.
FAQs
1. What was the previous licensing agreement between EA and FIFA?
The previous licensing agreement between EA and FIFA was worth $150 million every four years.
2. Why did FIFA want EA to pay more?
FIFA wanted EA to pay more due to the increasing popularity of football worldwide and the significant revenue generated by the FIFA video game franchise.
3. What is the new name of the FIFA video game franchise?
The new name of the FIFA video game franchise is EA Sports FC.
4. How much money did EA make from FIFA 23?
EA reported a record $1.95 billion in net bookings for the quarter ending March 31, 2023, with FIFA 23 being the most successful game in the series to date.
5. Why did EA decide not to renew its license with FIFA?
EA decided not to renew its license with FIFA due to the significant increase in the licensing fee, which the company believed was not worth the cost.
6. How much is the FIFA franchise worth to EA?
The FIFA franchise was worth $513m (£332m) in net revenue to EA in 2010, growing to $2bn (£1.6bn) by 2020.
7. What is the current revenue of EA?
In fiscal year 2023, EA posted GAAP net revenue of approximately $7.4 billion.
8. How much did FIFA generate in revenue in 2022?
FIFA generated close to $5.77 billion in revenue in 2022, the highest figure recorded since at least 2003.
9. What is the most successful FIFA game in terms of sales?
FIFA 18 leads the list with an overwhelming number of units sold: 26.4 million.
10. How much does EA pay the NFL for licensing rights?
The NFL and EA agreed to a five-year extension worth $1.5 billion for the Madden NFL game franchise.
11. How much did FIFA pay France for winning the World Cup?
The winning team in 2018, France, received $38 million, while the winning team in 2022 will receive $42 million.
12. What is the new name of the upcoming football game?
The new name of the upcoming football game is EA Sports FC 24, which will be launched on September 29, 2023.
13. Will EA Sports FC 24 be the same as FIFA?
EA Sports FC 24 will be essentially the same game as FIFA, with the only difference being the absence of the FIFA license.
14. How much did EA pay for the rights to the English Premier League?
EA paid $558 million for the rights to the English Premier League, which includes sponsorship deals and licensing rights.
15. What is the future of the FIFA video game franchise?
The FIFA video game franchise will continue under the new name EA Sports FC, with EA focusing on creating a high-quality football simulator without the FIFA license.